5 Stages In Understanding The Buyer Decision Process
4 minute read Before your customer decides to make a purchase, they ask themselves, “Is this product and service right for me?” Your customers want to know they are getting the best value, at the right price, while receiving a good customer service experience. So,...
Customer Lifetime Value Calculation Example & It’s Importance To You
3 minute read The Big Question Every Company Asks Themselves: How Much Profit Are We Making Off Each Customer? This answer is so important because it determines the fate of the business currently, as well as what profits need to be made in order to allow the company...
Customer Acquisition Cost: Examples + Calculations = Results
7 minute read Customer Acquisition Cost is THE Main Metric In Determining The Success Of Your Company Customer Acquisition Cost: example, calculation, result, and how to improve it all here and simplified for you. Traditionally, a company had to intrigue viewers with...
12 Digital Marketing Metrics Your Boss Probably Doesn’t Care About
7 minute read Receiving hundreds or thousands of likes on Facebook is exciting, right? Other things such as an increase in web page views or comments on your blog post are also positive, right? While these are definitely good in terms of feedback for your marketing...