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Google Leak Explained: Your Path to Better Rankings in Search

Google Leak Explained: Your Path to Better Rankings in Search

Aug 28, 2024 | AI, SEO

These Leaked Documents Uncover How Google Search Ranks Its Results What you heard about the massive Google documentation leak is true. Thousands of potential ranking factors were exposed, but not due to a hack or whistle-blower as you would imagine. This leak actually...
Has AI Increased or Decreased PPC Return on Investment?

Has AI Increased or Decreased PPC Return on Investment?

Feb 23, 2024 | AI, Marketing, PPC

3 minute read Artificial Intelligence (AI) has been forced on pay-per-click (PPC) advertisers but is it for the better or worse when it comes to your business’s return on investment (ROI)? Pay-per-click advertising is an essential marketing tool that businesses...
Has AI Increased or Decreased Search Engine Optimization ROI?

Has AI Increased or Decreased Search Engine Optimization ROI?

Feb 23, 2024 | AI, SEO

3 minute read Search engine optimization (SEO) has been disrupted by Artificial Intelligence (AI) but is it for the better or worse when it comes to your business’s return on investment (ROI)? Every business owner has a common desire to improve search engine...