Is Print & Digital Billboard Design Relevant in a Marketing Campaign?
In today’s advertising and marketing age, are billboards still relevant? Consider these statistics, 58% of drivers say they have learned something interesting from a billboard and 38% of drivers stop at an establishment that they saw advertised on a billboard.
The stats don’t lie, you have the potential to reach a broad audience that might not have encountered your brand otherwise. Billboards capitalize on the viewers who are stuck in traffic, passengers who are gazing out the window, and commuters waiting for public transportation.
You have countless opportunities to communicate your brand’s message and draw attention to your products, events, or services. Billboard advertising offers a big return on investment!
Designing Custom Digital & Print Billboards
We take many things into consideration when designing your print or digital billboard. It is important to establish your goals and expectations early on to help us determine the overall purpose of the billboard.