Apr 18, 2022 | Marketing, PPC
How To Cut The Fat Off Your Google Account & Reduce Wasted Ad Budget The term “wasted ad spend” is used often in pay-per-click (PPC) campaigns, especially on the Google Ads platform lately. Advertisers have been noticing that their PPC ad campaigns are gettings...
Mar 7, 2022 | Marketing, PPC
Their Characteristics, What To Expect, Cost, & How To Hire All In One Place If you just Googled “PPC Companies Near Me,” you’ve come to the right place for an explanation of what PPC (Pay per Click) is and how an experienced marketing company uses this channel to...
Aug 6, 2020 | eCommerce, Marketing, PPC
4 minute read Even before anyone knew what COVID was, you probably noticed the frequency of online ads picked up day after day. Retailers and ecommerce businesses were, still are, and will continue to storm social media feeds and websites. Why? Here are a few...
Jul 24, 2020 | Marketing, PPC
3 minute read The Search Engine Giant’s Layout Is Optimized For Paid Results Landing a spot “above the fold” in Google search results is becoming nearly impossible. Why? Recent changes to Google’s search result pages give paid ads almost total control of the...
May 27, 2020 | Marketing, PPC
4 minute read What is your primary marketing objective to help your business survive the economic disaster caused by COVID-19? Get leads and drive them to the end of your sales funnel Drive traffic to your website and reinforce your brand In order to keep up with that...
Apr 28, 2020 | Marketing, PPC
2 minute read While pay-per-click (PPC) ads offer a prime opportunity to capture and convert leads, running successful PPC campaigns can be confusing and overwhelming to those who lack the experience and knowledge to do so. Pay-per-click is a form of marketing...