Welcome to our digital marketing blog where we share decades of valuable insight, tips, and pro secrets on effectively promoting your products or services, engaging your target audience, and growing your small to mid-sized business.
Tag Marketing is dedicated to providing local and national companies with the latest digital strategies, free tools, and trends to promote your businesses with best practices that get results. We cover it all from search optimization to social media marketing to content creation to email campaigns and much more in this digital marketing blog. Sit back, grab a cup of coffee, and let’s dive into the digital world of marketing.
Choose a topic to get started:
Content Marketing
Strategies and best practices to create and publish relevant content (e.g., blogs, ebooks, videos, and white papers) to attract customers, generate leads, increase sales, develop a user community, and increase brand awareness and visibility.
SEO (Search Engine Optimization)
Discussions about best practices to improve the ranking of web pages in organic (meaning unpaid) search engine results pages (SERPs). Simply put, how to get you on the top of page one in Google.
Email Marketing
Fun fact: The first marketing email sent in 1978 gathered $13 million in sales. And it is still a highly effective marketing channel. We look at how to build your targeted email list, design emails, and write email content that gets results, among other topics.
Social Media
All about leveraging content on a range of social media platforms to build a community of customers and prospects to drive sales. We also discuss PPC (Pay per Click) advertising and social media strategies that promote your brand.
Local Marketing (GMB)
How to optimize and manage your Google business profile by creating a separate Google My Business account to boost your visibility and improve your local marketing. We uncover the importance of citation building.
eCommerce
Topics include user experience (UX) and creating an online storefront that makes it easy to find and buy your products, fulfillment strategies, inventory management, automation, upselling, and remarketing.
Web Design & Development
Elements of good website design, strategies to drive traffic to your website and shopping cart, responsive mobile design, conversion optimization, UX, building trust, web design processes, and the latest methodologies.
Pay per Click (PPC)
Ads that you pay for whenever someone clicks on it; also used interchangeably with search engine marketing or paid search when you bid for ad placement in search results based on keywords. We examine various PPC strategies and different types of ads, e.g., Google Ads, Facebook ads.
Sales
Want more sales? Who doesn’t? Let’s look at how to create successful sales strategies, KPIs that measure your progress, and how to better enable your sales team achieve objectives.
Tools & Resources
All of Tag Marketing’s premium content in one place. Marketing Tools, Case Studies, eBooks, Charts, Infographics, Guides. The whole kit and kaboodle.
Get the latest digital strategies, free tools, trends, and best practices that get results. Covering SEO, social media, marketing, sales, content creation, AI, email, and more.
Content Marketing
Strategies and best practices to create and publish relevant content (e.g., blogs, ebooks, videos, and white papers) to attract customers, generate leads, increase sales, develop a user community, and increase brand awareness and visibility.
SEO (Search Engine Optimization)
Discussions about best practices to improve the ranking of web pages in organic (meaning unpaid) search engine results pages (SERPs). Simply put, how to get you on the top of page one in Google.
Email Marketing
Fun fact: The first marketing email sent in 1978 gathered $13 million in sales. And it is still a highly effective marketing channel. We look at how to build your targeted email list, design emails, and write email content that gets results, among other topics.
Social Media
All about leveraging content on a range of social media platforms to build a community of customers and prospects to drive sales. We also discuss PPC (Pay per Click) advertising and social media strategies that promote your brand.
Local Marketing (GMB)
How to optimize and manage your Google business profile by creating a separate Google My Business account to boost your visibility and improve your local marketing. We uncover the importance of citation building.
eCommerce
Topics include user experience (UX) and creating an online storefront that makes it easy to find and buy your products, fulfillment strategies, inventory management, automation, upselling, and remarketing.
Web Design & Development
Elements of good website design, strategies to drive traffic to your website and shopping cart, responsive mobile design, conversion optimization, UX, building trust, web design processes, and the latest methodologies.
Pay per Click (PPC)
Ads that you pay for whenever someone clicks on it; also used interchangeably with search engine marketing or paid search when you bid for ad placement in search results based on keywords. We examine various PPC strategies and different types of ads, e.g., Google Ads, Facebook ads.
Sales
Want more sales? Who doesn’t? Let’s look at how to create successful sales strategies, KPIs that measure your progress, and how to better enable your sales team achieve objectives.
Tools & Resources
All of Tag Marketing’s premium content in one place. Marketing Tools, Case Studies, eBooks, Charts, Infographics, Guides. The whole kit and kaboodle.
Content Marketing
Strategies and best practices to create and publish relevant content (e.g., blogs, ebooks, videos, and white papers) to attract customers, generate leads, increase sales, develop a user community, and increase brand awareness and visibility.
Email Marketing
Fun fact: The first marketing email sent in 1978 gathered $13 million in sales. And it is still a highly effective marketing channel. We look at how to build your targeted email list, design emails, and write email content that gets results, among other topics.
Social Media
All about leveraging content on a range of social media platforms to build a community of customers and prospects to drive sales. We also discuss PPC (Pay per Click) advertising and social media strategies that promote your brand.
Local Marketing (GMB)
How to optimize and manage your Google business profile by creating a separate Google My Business account to boost your visibility and improve your local marketing. We uncover the importance of citation building.
eCommerce
Topics include user experience (UX) and creating an online storefront that makes it easy to find and buy your products, fulfillment strategies, inventory management, automation, upselling, and remarketing.
Pay per Click (PPC)
Ads that you pay for whenever someone clicks on it; also used interchangeably with search engine marketing or paid search when you bid for ad placement in search results based on keywords. We examine various PPC strategies and different types of ads, e.g., Google Ads, Facebook ads.
SEO (Search Engine Optimization)
Discussions about best practices to improve the ranking of web pages in organic (meaning unpaid) search engine results pages (SERPs). Simply put, how to get you on the top of page one in Google.
Local Marketing (GMB)
How to optimize and manage your Google business profile by creating a separate Google My Business account to boost your visibility and improve your local marketing. We uncover the importance of citation building.
Sales
Want more sales? Who doesn’t? Let’s look at how to create successful sales strategies, KPIs that measure your progress, and how to better enable your sales team achieve objectives.
Pay per Click (PPC)
Ads that you pay for whenever someone clicks on it; also used interchangeably with search engine marketing or paid search when you bid for ad placement in search results based on keywords. We examine various PPC strategies and different types of ads, e.g., Google Ads, Facebook ads.
Web Design & Development
Elements of good website design, strategies to drive traffic to your website and shopping cart, responsive mobile design, conversion optimization, UX, building trust, web design processes, and the latest methodologies.
eCommerce
Topics include user experience (UX) and creating an online storefront that makes it easy to find and buy your products, fulfillment strategies, inventory management, automation, upselling, and remarketing.
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