Effective Menu Design

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The Importance of Menus to Restaurants

Menus are like your restaurant’s brochure or catalog. They serve as the most important marketing and sales tool in your arsenal, because they display all of your products with pictures, make irresistible with descriptions, and pair items to increase your average ticket. Your profits and the success of your business is directly related to your menu design and it's layout. Tag Marketing takes your target audience, brand, and atmosphere into consideration when designing your bar, lounge, club, or restaurant menu. We have the creative design and growth-driven marketing background to put you above the competition.

View Our Menu Portfolio

The Role Design & Layout Plays

menu design and layout

Menus Aren’t Just A List Of Dishes Available

A great menu design can enhance your customer’s dining experience and make your food and drinks irresistible. Menus are tools capable of communicating a bar or restaurant’s identity and atmosphere. They can reflect your ethnic pride and establish a specific mood or vibe. They provide a lasting impression of an entire sensory experience.

If a menu is cluttered, poorly organized, or otherwise difficult to navigate, it can severely dampen your customers’ satisfaction with your service. It does this by increasing the time it takes them to order and forces them just to pick an item they probably won't like.

On the other hand, a bold, well laid-out, and cleanly designed menu will increase your customers’ level of satisfaction and make them more likely to return. It does this by describing exactly what they will get to avoid allergies or disliked ingredients, highlights customer favorites and your most profitable items, and also pairs items that go great together.

Menu Design That Makes The Difference

Menu Design Types

At Tag Marketing, we have the experience to build creatively designed, functional, growth-driven menus for any industry. We've successfully designed every type of menu imaginable including In-House Menus, To-Go Menus, Kids Menus, Menu Boards, Beer Menus, Late Nite Menus, Specialty Menus, Single Pagers, Half Folds, Tri-Folds, Digital Online Menus... you name it!

menu designs for restaurants

Restaurant Menus

menu designs for catering

Catering Menus

menu designs for lounges and bars

Lounge & Club Menus

menu designs for juice bars

Bar Menus

Menu Design Pricing

Pricing information for all menu pricing




1 2 $250
2 4 $500
4 8 $1,000

Menu pricing includes design, text layout, 3 revisions and proofing.

Additional costs include copywriting, food item optimization, custom icons, photography, an oversize up-charge for menus above 8.5x14", and next day rush.

Creative, Expertly Designed Menus

Creative, Expertly Designed Menus By Tag Marketing

We’ll "serve" you with a menu design that fits your vision and reaches your goals, and does it within your budget.

Menu Design Software Expertise

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Quark Xpress