MAKE OR BREAK YOUR GENEVA BUSINESS:
YOUR WEBSITE IS CRITICAL
MAKE OR BREAK YOUR GENEVA BUSINESS:
YOUR WEBSITE IS CRITICAL
If you are viewing this page about web design, most likely you have a website, but it is underperforming because you did it in-house or hired some low ball web designer. Or perhaps you are a business owner who realizes that you will not make it in Geneva much longer without a website.
The slogan, “Geneva Forever!,” captures the spirit of its people. You will capture their spirit, and keep their attention, with a website that is expertly designed and maintained by marketing professionals. A website is critical, as it is the core of inbound marketing - an essential strategy in this day and age. It will return ROI in spades, making the investment very worthwhile.
48%
48% of people cited that a company’s website is the #1 factor in determining the credibility of a business, according to Blue Corona.
61%
Outbound leads (such cold calls and purchased) cost on average 61% more than inbound leads through your website according to Hubspot.
47%
47% of buyers view at least 3-5 pieces of content before deciding to speak with a sales rep, according to Weidert Group.
39%
Roughly 39% of all purchases worldwide originated from an online search.
271
There are 271 web design companies in Geneva according to Manta and 30 web designer jobs to keep up with growing demand.
94%
A study found that 94% of negative survey feedback was related to their website’s design.
41%
41% of consumers will not engage with a website that’s poorly designed and outdated, according to MotoCMS.
$2.6B
The losses incurred by slowly-loading websites amount to $2.6 billion each year, according to InVision.
88%
88% of online consumers are less likely to return to a site after a poor user experience.
62%
62% of companies increased their sales by improving their mobile site user experience.
Business growth in Geneva has accelerated in recent years due to development projects including the downtown station area plan, southeast master plan and the Kautz Road extension. These developments have created a place that is thriving with business opportunities and one that challenges businesses with fierce competition.
Geneva businesses face many challenges in developing, maintaining, and growing their website. As your business grows, your website must grow with it. It’s a never-ending process that can eat up many hours. Furthermore, a website designed to simply advertise your products or services will not generate leads. And you can’t even get the lead to begin with if you can’t drive traffic to the correct web page. After all, search engines like Google don’t rank websites, they rank web pages.
If your website is having trouble closing the sale, most likely you don’t have the correct information on the web page to match their stage of the buyer’s journey or maybe they encountered a poor user experience on their mobile device that made it difficult for them to make that purchase or final decision. If you don’t understand who the actual target audience is, there is no amount of optimization or marketing in the world that will give you any type of headway into the Geneva market.
A low volume of traffic to your website and less foot traffic into your storefrontFailure to convert traffic into leads and opportunities
Leads that do not convert into customers and opportunities that never make a purchaseA low customer retention rate and poor consumer loyaltyWeb Redesign & User Experience Must Haves
We have a full understanding of the issues that small to midsize Geneva businesses face. Much like you, we have worn many hats and invested lots of time and effort into establishing and growing businesses in this city and the burbs.
When you let us take over your website design, you will free your time and resources to focus on running your company. We will develop a website that acts as a lead generating powerhouse and execute design and usability strategies that achieve your business goals now and long-term.
A well-optimized platform with great content is a critical marketing tool to compete in local search results. It serves the dual purpose of presenting your brand’s image and generating leads. When you invest in these services, you invest in your business’s success.
Backed by decades of experience in web development and inbound marketing, our team will ensure your investment provides a measurable return on your investment that an ordinary web designer or build-it-yourself platform could never reach.
Attract a higher volume of both website and foot traffic in the competitive Geneva marketEngage the right visitors with the right content at the right time to turn them into qualified leads
Convert more leads into customers in your own backyard and throughout your target areaDelight customers to improve lifetime values and stop them from running off to your competitorsOnline Marketing Case Study. Doesn't Include Assisted Offline Sales & Renewals.
$25:1 ROI
New Visitors
145%
Increase
Old: 4,663 Visitors
New: 11,439 Visitors
Conversions
124%
Increase
Old: 1.47% Conv Rate
New: 3.29% Conv Rate
Leads
216%
Increase
Old: 245 Leads
New: 804 Leads
Insurance Industry is HIGHLY Competitive!
When Tag Marketing creates a WordPress site for you, we fill in the gaps that your Geneva competitors don’t even realize exists and unlock the full potential of the custom content management system (CMS) champion.
| Plan feature |
Starter
$2.5K
|
Silver
$4K
|
Gold
$6K
|
Platinum
$10K
|
|---|---|---|---|---|
| Cost Per Page | $500 | $400 | $300 | $250 |
| Features | ||||
| Pages Developed | up to 5 | up to 10 | up to 20 | up to 40 |
| Market Analysis | Yes | Yes | Yes | Yes |
| Outline | Yes | Yes | Yes | Yes |
| Oversized Slideshow | Yes | Yes | Yes | Yes |
| Strong Call-to-Action | Yes | Yes | Yes | Yes |
| Contact Forms | 1 | 1 | 2 | 3 |
| Page Templates | 2 | 2 | 4 | 6 |
| Content Management | WordPress | WordPress | WordPress | WordPress |
| Mobile Friendly | Responsive | Responsive | Responsive | Responsive |
| Additional Charges | ||||
| Copywriting | $500/page | $400/page | $300/page | $250/page |
| Stock Images | $25 ea. | $20 ea. | $15 ea. | $10 ea. |
| Web Hosting | $15/mo. | $15/mo. | $20/mo. | $30/mo. |
| Domain Privacy | $5/mo. | $5/mo. | $5/mo. | $5/mo. |
| Mandatory Maintenance | ||||
| Performed Every 6 Months | $150/yr. | $150/yr. | $250/yr. | $450/yr. |
| Features | |
|---|---|
| Cost Per Page | $500 |
| Pages Developed | up to 5 |
| Market Analysis | Yes |
| Outline | Yes |
| Oversized Slideshow | Yes |
| Strong Call-to-Action | Yes |
| Contact Forms | 1 |
| Page Templates | 2 |
| Content Management | WordPress |
| Mobile Friendly | Responsive |
| Additional Charges | |
| Copywriting | $500/page |
| Stock Images | $25 ea. |
| Web Hosting | $15/mo. |
| Domain Privacy | $5/mo. |
| Mandatory Maintenance | |
| Performed Every 6 Months | $150/yr. |
| Features | |
|---|---|
| Cost Per Page | $400 |
| Pages Developed | up to 10 |
| Market Analysis | Yes |
| Outline | Yes |
| Oversized Slideshow | Yes |
| Strong Call-to-Action | Yes |
| Contact Forms | 1 |
| Page Templates | 2 |
| Content Management | WordPress |
| Mobile Friendly | Responsive |
| Additional Charges | |
| Copywriting | $400/page |
| Stock Images | $20 ea. |
| Web Hosting | $15/mo. |
| Domain Privacy | $5/mo. |
| Mandatory Maintenance | |
| Performed Every 6 mos. | $150/yr. |
| Features | |
|---|---|
| Cost Per Page | $300 |
| Pages Developed | up to 20 |
| Market Analysis | Yes |
| Outline | Yes |
| Oversized Slideshow | Yes |
| Strong Call-to-Action | Yes |
| Contact Forms | 2 |
| Page Templates | 4 |
| Content Management | WordPress |
| Mobile Friendly | Responsive |
| Additional Charges | |
| Copywriting | $300/page |
| Stock Images | $15 ea. |
| Web Hosting | $20/mo. |
| Domain Privacy | $5/mo. |
| Mandatory Maintenance | |
| Performed Every 6 mos. | $250/yr. |
| Features | |
|---|---|
| Cost Per Page | $250 |
| Pages Developed | up to 40 |
| Market Analysis | Yes |
| Outline | Yes |
| Oversized Slideshow | Yes |
| Strong Call-to-Action | Yes |
| Contact Forms | 3 |
| Page Templates | 6 |
| Content Management | WordPress |
| Mobile Friendly | Responsive |
| Additional Charges | |
| Copywriting | $250/page |
| Stock Images | $10 ea. |
| Web Hosting | $30/mo. |
| Domain Privacy | $5/mo. |
| Mandatory Maintenance | |
| Performed Every 6 mos. | $450/yr. |
Tag Marketing knows online shopping inside and out and it all starts with choosing the correct eCommerce platform. Customization, integration, and competitor analysis is the key to earning Geneva residents’ trust and cash. We transform data points into an organized development strategy to execute a goal-breaking eCommerce site that grows with you.
